Questions: How does the commercial initially draw in the audience
What does the setting do for the commercial?
Wednesday, November 9, 2011
Group 7: Joshua Ferencik, Lance Reeves,Jailyn Soto-Quintana, Thomas Baran
In this Old Spice commercial, the scene is set in a lavish den where Bruce Campbell is sitting in a chair. He starts talking about something in specific but does not identify the subject. As he continues, he walks around the room he is in and in the background, there are more lavish commodities including several bars and a running mural of sails on the wall. As he completes is circle around the room, he sits down in his seat and the fireplace lights up. At the end of the commercial, the words "experience is everything" appears and a signature jingle of Old Spice is played.
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